Sales Coaching That Multiplies Growth
Reinforce training, build habits, and deliver long-term ROI. Organizations that invest in coaching report an average return of 7x their initial investment.
Turn Training Into Growth
Coaching is the #1 sales management activity that drives performance. Training gives your team the knowledge. The right coaching makes it stick. Without reinforcement and process, up to 84% of training is forgotten within 90 days—and that means lost momentum, stalled deals, and wasted investment.
Our Sales Coaching Toolkit bridges the gap. It helps managers turn learning into action, drive accountability, and apply new skills and tools where it counts: in real-world scenarios. It’s how you build stronger habits, align teams, and drive results long after the training ends.
And it pays off. Companies that invest in coaching report an average return of 7x their initial investment (ICF). Why? Because coaching transforms potential into performance.

The Sales Coaching Toolkit
Busy managers don’t need more to do—they need better ways to coach. Sales Coaching delivers bite-sized lessons, plug-and-play tools, and proven coaching frameworks that embed learning, build habits, and deliver results that last—helping you maximize your ROI from the Master Sales and Sales Fundamentals courses.
Course Kickoff
Motivate teams, frame the “why,” and set weekly expectations.
Includes video support, email templates, and learning trackers.
Course Kickoff
Motivate teams, frame the “why,” and set weekly expectations.
Includes video support, email templates, and learning trackers.

During the Course
Guide team discussions, observe behavior, offer real-time feedback.
Includes facilitation guides, observation checklists, and coaching prompts.
During the Course
Guide team discussions, observe behavior, offer real-time feedback
Includes facilitation guides, observation checklists, and coaching prompts

Post Course
Embed skills into daily work, maintain momentum, measure impact.
Includes coaching calendars, impact trackers, and skill integration templates.
Post Course
Embed skills into daily work, maintain momentum, measure impact.
Includes coaching calendars, impact trackers, and skill integration templates.

Why It Matters?
Sales coaching is the bridge between training and transformation. It maximizes your investment by ensuring new skills are applied in the real world.
Managing and coaching are different—but complementary. Management sets direction, tracks performance, and drives execution. Coaching is collaborative—focused on applying new skills, tools, and methods through shared ownership of success.
Our Sales Coaching Toolkit turns learning into lasting behavior. It helps you guide your team to practice, apply, and sustain what they’ve learned—so they don’t just complete the course, they drive progress and accelerate growth.

Who It's For?
The Sales Coaching Toolkit is built for those who lead, support, and reinforce sales success.
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Sales Managers taking the Master Sales Course
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Managers of subject matter experts and those supporting sales taking the Sales Fundamentals Course
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Any leader tasked with turning training into real-world results
Ready to Accelerate Your Sales Growth?
Schedule your complimentary growth consultation and see firsthand how Expert Sales Institute can align your strategy, empower your team, and drive predictable, sustainable results.
Master Sales
Sales training to transform your results with modern selling skills, customizable tools, and a repeatable process — from lead gen to closing — that helps you win more deals and stand out with bold value that grabs attention and persuades customers to buy from you.
Sales Fundamentals
Enable your subject matter experts and sales contributors to build foundational selling skills and communicate with confidence—effectively supporting sales efforts, elevating the customer experience, and accelerating revenue growth across your organization.
Sales Coaching
Equip your managers with practical coaching tools to reinforce new skills, drive team accountability, and sustain high-performance sales behaviors long after training ends.
Sales Growth Advisor
Get immediate access to high-impact sales expertise to optimize your sales and go-to-market strategy, align teams, and equip your talent to execute with greater impact—all while accelerating scalable revenue growth without the cost of a full-time Chief Sales Officer.